Don’t Get Ripped Off! The Spade & Co Watch is a Scam!

Update: This is a minor update of an article I wrote 4 years ago. Two things have changed since then. The BBB changed the rating for Spade and Company from “D+” down to an “F”.  And there are now 151 reviews from mostly unhappy customers.

If it sounds too good to be true . . . .

Don’t get scammed by fake review articles posted online by the company that sells the lousy product. This is just the latest example of a cheaply made Chinese product touted as a high tech wonder. The watch does not work as advertised.

In this case, the “review article”, which is really a thinly disguised ad, picks the Spade & Co fitness watch as the best fitness watch, and better than the best Apple and Fitbit watches. (Are you suspicious yet?)  But if you read real comments by real customers at responsible websites, you learn the watch is a “piece of junk” and the company is unresponsive if you want to exchange or return the watch. Most customers reviewing the Spade & Co watch said the watch keeps time (at least for a while) but none of the fitness features work accurately if they work at all.

Quite a few customers reported the watch quit working in a few weeks. It is just a cheaply made watch which will not stand the test of time. And good luck trying to getting the company to do anything about your defective watch. Don’t plan on getting you money back. As of today (May 23, 2026) there are 151 customer reviews at the BBB site, and almost all of them are from customers with an unhappy experience dealing with the company. You can read all of the reviews at the BBB link below. I also posted several reviews below. 

April 11, 2022, Spade & Co had a “D+” rating from the Better Business Bureau.

As of today, May 23, 2026, Spade & Co has an “F” rating from the Better Business Bureau. The average rating from 151 customer reviews is 1.17.

Men’s Health, the New York Times, Tom’s guide, PC Magazine, TechRadar and other online sites have real reviews of the best fitness watches. I link to 8 recent REAL review articles below. For obvious reasons (see the Spade & Co reviews at the BBB site), the Spade & Co fitness watch is not recommended by any of these reliable sources.

I usually don’t review items unrelated to photography, but this scam is so similar to the Chinese telephoto lens scam and the Chinese Starscope monocular scam that I just had to post a warning. If you are looking for a quality fitness watch/tracker, check out the review articles below.

Links

Spade and Company at the BBB

Customers reviews of Spade & Co at the BBB

My Original Article

Don’t Get Ripped Off! The Spade & Co Watch is a Scam! – April 11, 2022

Links to Reviews of the Best Fitness Watches and Trackers

The Best Fitness Trackers – NYT/Wirecutter (May 7, 2026)

The Apple Watch is the Best Smartwatch for iPhone Owners – NYT/Wirecutter (September 16, 2025)

The Best Fitness Trackers for You – WIRED (April 13, 2026)

The Best Fitness Trackers for 2026 – PC Magazine (March 30, 2026)

The Best Fitness Trackers 2026 – TechRadar (April 22, 2026)

Best Fitness Trackers in 2026 – Tom’s Guide (April 15, 2026)

The 9 Best Fitness Trackers – Men’s Health (May 14, 2026)

Best Fitness Trackers 2026 – Live Science  (May 19, 2026)

A sample of 2022 reviews of Spade & Co at the BBB web site.